Mexico

Mexico City

#31-40

Emerging Startup Ecosystem

#2

Latin America Ecosystem in Funding

#2

Latin America Ecosystem in Talent & Experience

#2

Latin America Ecosystem in Performance
Mexico City’s startup ecosystem blends rich cultural energy with rising tech talent, strong government support, and expanding venture capital, making it a fast-emerging innovation hub in Latin America.

Highlights

Mexico City's startup ecosystem thrives on a large domestic market, vibrant talent pool, and strong sectors. Government-backed initiatives boost the local ecosystem through specialized programs, training, and funding support. In 2024, Mexican startups secured $5.8 billion in funding, marking a 45% increase from the previous year. Startup Mexico has helped over 1,500 entrepreneurs strengthen their business models and connect with industry partners to drive innovation. Launched in January 2025, Plan México is a government-private sector strategy to boost growth through monthly investment reviews, strategic project collaboration, and streamlined digital procedures supporting startups.

Driven by a projected 215% surge in digital adoption and government support for 100 new public universities, Mexico’s tech education landscape is rapidly gaining global competitiveness, equipping students with advanced skills and strong career prospects. Top universities, including Mexico City-based National Autonomous University of Mexico and National Polytechnic Institute, are expanding programs in AI, Robotics, and Software Engineering, while enhancing industry ties for hands-on training and job placement.

In 2024, Mexican AI startups raised $600 million, focusing on Logistics, Customer service, and Analytics. Leaders like Neurafy (AI marketing) and Miroculus (genomics) are driving Mexico’s AI sector, backed by the AI Strategy for Mexico 2025 and global tech partnerships, making the country a regional innovation hub. 

The same year, Mexican healthtech startups raised $900 million, targeting Telemedicine, Digital Health, and Biotech to improve access and affordability in a fragmented healthcare system. Mexico advanced digital infrastructure with 5G rollout and broader broadband access in 2024, empowering startups in IoT, Cloud Computing, and Smart City Tech. Mexico-city based online automobile marketplace startup Kavak is the region’s largest unicorn, valued at $8.7 billion.

Ecosystem by the Numbers

ECOSYSTEM VALUE

A measure of economic impact, calculated as the value of exits and startup valuations from H2 2022–2024.
(H2 2022 - 2024)
$29 bn
GLOBAL AVG. $20.4 bn

NUMBER OF UNICORNS 

The number of startups that meet our definition and have been valued at more than $1 billion and have not exited.
(ACTIVE UNICORNS)
8
GLOBAL AVG. 4

SOFT. ENGINEER SALARY

Average software engineer salary informed by data from Glassdoor, Salary.com, and PayScale, as well as local sources when available.
(2024)
$25 K
GLOBAL AVG. $52 K

TIME TO EXIT

The average age at the time of exit in the ecosystem in 2020–2024.
(2020 - 2024)
8.5 years
GLOBAL AVG. 11.2 years

TOTAL EARLY–STAGE FUNDING

The total seed and Series A funding in tech startups in H2 2022–2024.
(H2 2022 - 2024)
$697 M
GLOBAL AVG. $514.8 m

MEDIAN SEED ROUND

The median of seed rounds in tech startups in the ecosystem in H2 2022–2024.
(H2 2022 - 2024)
$700 K
GLOBAL AVG. $889 k

EARLY-STAGE FUNDING
GROWTH

Early-stage funding growth is based on number of seed and Series A rounds raised between 2021-20222 vs. 2023-2024 and calculated on a scale of 1 (lowest) to 10 (highest).
(2021 - 22 VS. 2023 - 24)
4
Scale of 1 (lowest) to 10 (highest)

EXIT AMOUNT

The total value of exits from the ecosystem.
(2020 - 2024)
$1 BN
GLOBAL AVG. $8 bn

ECOSYSTEM VALUE GROWTH

Ecosystem Value growth (CAGR) is calculated based on companies founded in the ecosystem in H2 2020–H2 2022 vs. H2 2022–H2 2024.
(H2 2020 - H2 2022 VS H2 2022 - H2 2024)
-10%
GLOBAL AVG. -14%

MEDIAN SERIES A ROUND 

The median of Series A rounds in tech startups in the ecosystem in H2 2022–2024.
(H2 2022 – 2024)
$9.7 M
GLOBAL AVG. $6.8 m

TOTAL VC FUNDING

The total VC funding (seed, Series A, Series B+) in tech startups in H2 2022–2024.
(2020 - 2024)
$6.8 BN
GLOBAL AVG. $5.2 bn

EXIT COUNT (#)

The number of exits from the ecosystem.
(2020 - 2024)
52
5
2020
9
2021
13
2022
11
2023
14
2024
GLOBAL AVG. 86

Sub-Sector Strengths

Fintech
Fintech

In 2024, Mexican Fintechs raised $2.2 billion, 74% of all VC funding, reflecting strong investor confidence and year-over-year growth. The market is projected to reach $65.9 billion by 2033, fueled by a tech-savvy population and rising demand for digital finance. Around 68% of Mexican Fintechs use AI to enhance services, showing strong innovation and customer focus. Mexico’s payments and remittances sector grew 16% last year, with rising digital transactions; 63% of crypto Fintechs now support stablecoin remittances, signaling broader crypto adoption. 

Supply Chain & Logistics
Supply Chain & Logistics

Mexico’s freight and logistics market size reached $116.9 billion in 2024 and is expected to reach $187.6 billion by 2033, exhibiting a growth rate of 5.40% from 2025–2033. Mexico City’s Metropolitan Area is included in AMPIP’s Program for the Development of Industrial Parks 2024–2030, which outlines plans to establish 128 new industrial parks across various corridors, supporting Mexico’s demand-supply chain. Major port investments are boosting Mexico’s global trade role. The $3.07 billion Manzanillo Port expansion aims to enhance maritime connectivity and position it as a key logistics hub.

Agtech & New Food
Agtech & New Food

Mexico City is solidifying its position as a leading Agtech hub in Latin America. Startups like Verqor, specializing in Agri-Fintech solutions, and SaveFruit, focusing on extending food shelf life, exemplify the city's dynamic ecosystem. Companies such as BADERA, which specializes in smart irrigation systems, and Agrofy, a digital marketplace for agricultural products, are driving structural changes in the sector. In 2024, Agtech startups raised $600 million, using AI, IoT, and blockchain to tackle food, water, and supply chain challenges.

Reasons to Move Your Startup to Mexico City

Strategic Location

Situated at the heart of Mexico, Mexico City boasts a vast consumer base, with 30 million people residing within 50 miles and over 84 million within 250 miles, encompassing major cities like Guadalajara, Puebla, and Veracruz. Mexico City connects North and South America, enabling efficient trade — especially with the U.S. — and offering easy access to ports and borders, making it a prime hub for global business.

Advantageous Trade Deals

Mexico’s vast trade network, backed by the Mexican Association and over 50 agreements, offers foreign firms preferential access to global markets. The United States-Mexico-Canada Agreement stands out, enabling nearly all trade with the U.S. and Canada to be duty-free. Programs like ProMéxico’s Startup Global and global accelerators like Techstars have boosted cross-border collaboration and funding access.

Tech Talent

Mexico secured the first position among Latin American markets for skilled talent availability in the 2024 IMD World Talent Ranking. In August 2024, Mexico’s Ministry of Economy and Kyndryl launched a free Digital Education program to train women, youth, indigenous groups, and MSMEs in cloud computing, cybersecurity, and AI.

Work with us

If you are interested in working with us to drive global attention to your ecosystem, please get in touch with Marina Krizman, Director of Business Development.

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